SINSAY

SiNSAY is a clothing brand for loud, brave and highly expressive girls, who boldly follow the latest trends. It belongs to one of the largest Polish fashion company — LPP (Reserved, Mohito, House) and has about 220 stores in Czech Republic, Poland, Russia, Slovakia, Lithuania, Latvia, Estonia, Romania, Hungary, Germany, Ukraine, Belarus, Serbia, Croatia and Bulgaria. Among physical stores, Sinsay items are available on advanced e-shop.

Here you can see a promo-company for the ‘Back to school’ FW 2017/18 campaign. Mostly this collection consists of accessories for the new academic year and clothes suitable for school and university classes. It was presented in August 2017 as:
— a gallery on a website Sinsay.com and branded Facebook page,

— animated pictures on Instagram / Instastories,

— posters at stores near special zones,

— and short movies on a large videoscreens also in the stores.
The general idea of the BTS Identity was to create similar layout fitting to a different mediums — POS printing materials for stores and several digital formats (static / animated pictires, videos) using different text frames appropriate to several languages.
The base for all this graphics was a set of re-touched images, filmed at professional studio with distinct background combined with BTS logotype.
Here is a gallery made for Sinsay.com. It was placed at the 'Trends' unit during August 2017 —
January 2018.
This gif was placed as a cover for Sinsay Facebook page.
______________________________
Sinsay.com
Instagram.com/ilovesinsay
Facebook.com/sinsayclothing

↑Back to Top